
Jason Kibsgaard
Executive General Manager – Marketing and Proposition
As NTI’s Executive General Manager – Marketing and Proposition, Jason leads the organisation’s marketing, brand, customer engagement, and proposition strategy.
Having joined NTI in 2020, Jason holds 30 years’ experience across creative agencies, publishing, performance marketing, and client-side brand roles, and brings extensive expertise in building audiences, acquiring and engaging customers, and driving commercial growth. Throughout his career, he has worked with some of Australia’s most recognised brands, including Virgin Australia, Tourism Queensland, Kmart, Volvo and Crikey.
A passionate advocate for using research, data and insights to inform strategy, Jason is focused on strengthening NTI’s relevance and trust in an increasingly competitive and technology-driven market, and supports NTI’s commitment to meaningful customer connection and sustainable growth across the industries we serve.
Back to Executive Team
Having joined NTI in 2020, Jason holds 30 years’ experience across creative agencies, publishing, performance marketing, and client-side brand roles, and brings extensive expertise in building audiences, acquiring and engaging customers, and driving commercial growth. Throughout his career, he has worked with some of Australia’s most recognised brands, including Virgin Australia, Tourism Queensland, Kmart, Volvo and Crikey.
A passionate advocate for using research, data and insights to inform strategy, Jason is focused on strengthening NTI’s relevance and trust in an increasingly competitive and technology-driven market, and supports NTI’s commitment to meaningful customer connection and sustainable growth across the industries we serve.